Recently, Xin Tianwai Green Packaging Printing Co., Ltd. held its 2025 Annual Marketing Work Summary Conference. The meeting comprehensively reviewed the marketing performance of 2025, analyzed current challenges, and identified existing shortcomings. It also systematically deployed the marketing strategies for 2026, formulated strategic plans, and clarified key priorities, thereby setting a clear direction for the company's marketing efforts throughout the upcoming year.
The meeting noted that in 2025, Xin Tianwai Company achieved steady growth in its operational metrics, made a historic breakthrough in the domestic cigarette label market, and successfully met all its core targets.
The meeting required that in 2026, the company should adhere to the policy of 'expanding external markets and controlling internal costs', and focus on eight major tasks: talent acquisition and quality enhancement, quality assurance and timely delivery, market expansion,safe production, discipline rectification, infrastructure optimization, brand promotion, and personnel mechanism reform. The principle of 'promoting the competent and eliminating the incompetent' will be fully implemented to ensure the marketing work throughout the year, make an all-out effort to achieve the annual profit target, and drive the high-quality development of the enterprise.
The meeting emphasized that marketing personnel must take the initiative to overcome existing problems in their work, face up to shortcomings, and vigorously implement rectifications. They should seize new opportunities in industry development, build a solid foundation for market expansion with professional expertise, and strive to push the company's marketing efforts to a new level.
During the meeting, all marketing personnel delivered annual summary reports covering the 2025 performance achievement, market expansion, customer retention, and shortcoming improvement. They comprehensively reviewed their work effectiveness, clarified the next steps and implementation measures, and strived to fully accomplish the 2026 sales targets.
The executive management team of Xin Tianwai Company, heads of relevant departments, and all members of the Marketing Department attended the meeting.